This NY Times article discusses the lack of rigor in colleges of business. Business majors spend less time studying than any other major and show the weakest gains in the first two years of college in writing and reasoning skills. And get this – business majors score lower than every other major on the GMAT (the M.B.A. entrance exam)! I guess they do have one brag – they pay more in tuition because of differential tuition costs.
So what should a student aspiring to a business career do? Well, surveys of businesses show that they want employees who can think clearly and creatively, write coherently, and analyze data. So you’d be just as well off majoring in the humanities or social sciences. This might be one reason why most Ivy League schools don’t even have a business major for undergradutes. Universities that have undergraduate business programs that are highly praised integrate history and philosophy into their curriculum.